PARTNERS
Primal is a race format with real depth – serious athletes, committed communities and cities that want something more than a fun run.
We work with partners who add value to that experience: through apparel, equipment, venues, media and long-term support.
Ways to Partner
APPAREL
Technical kit and lifestyle wear that live on and off the race floor.
EQUIPMENT
High-quality functional equipment built to handle heavy race days and everyday training.
VENUE & HOST CITIES
Spaces and cities that want to showcase their facilities, communities and ambition.
MEDIA & CONTENT
Storytellers, platforms and creators who help share the journey.
STRATEGIC PARTNERS
Brands and organisations aligned with our long-term vision for Primal globally.
AS FEATURED ON
PARTNERS
Partner with Us
Tell us about your brand, what you’re looking for, and the regions you want to reach. We’ll come back to you with options that make sense on and off the race floor.